Kim Hye-kyung

South Korea’s new First Lady

Kim Hye-kyung is South Korea’s new First Lady, following the election of her husband, Lee Jae-myung, as President. She has largely stayed out of the political spotlight but has supported Lee throughout his career. Kim studied piano at Sookmyung Women’s University and initially planned to pursue graduate studies in Austria before meeting Lee.

Despite her initial reluctance toward politics—once telling Lee to “file for divorce before entering the race”—she eventually embraced her role as a political partner.

Kim Hye-kyung’s fashion style leans toward classic elegance with a preference for structured silhouettes and neutral tones. She often opts for tailored coats, modest dresses, and refined accessories, reflecting a polished yet understated aesthetic. Her wardrobe choices emphasize sophistication over trendiness, aligning with her role as South Korea’s First Lady.

She has been seen wearing soft pastel colors and minimalist jewelry, favoring a look that is both professional and approachable. While she generally avoids bold patterns, she occasionally incorporates subtle textures to add depth to her outfits.

Kim Hye-kyung’s style—both in fashion and public demeanor—leans toward classic and refined, rather than flashy or trend-driven. She seems to favor a polished, understated elegance, which might align with more conservative tastes. However, her approach isn’t rigid; she has been known to incorporate subtle variations and textures in her outfits, allowing for a sophisticated yet approachable image.

Kim Hye-kyung tends to favor classic and understated fashion choices, but she has been seen wearing pieces from South Korean designers who emphasize elegance and structure. While she doesn’t prominently showcase specific brands, she supports local craftsmanship through her wardrobe selections.

Kim Hye-kyung has largely stayed out of direct political engagement, but she is closely aligned with her husband, Lee Jae-myung, who is a liberal leader from South Korea’s Democratic Party. Initially, she was hesitant about politics—she once told Lee to “file for divorce before entering the race” when he first considered running for office. However, over time, she embraced her role as a political partner, supporting Lee’s campaigns and engaging with women’s issues, religious communities, and marginalized groups.

She has focused on behind-the-scenes support, avoiding major political events and public speeches. Instead, she has visited religious organizations and social welfare groups, emphasizing national unity and reconciliation. While she does not publicly express strong political opinions, her actions suggest a commitment to social welfare and inclusivity.

Kim Hye-kyung maintains a low-profile presence, especially compared to more publicly engaged First Ladies. She focuses on quiet support, preferring behind-the-scenes efforts like visiting social welfare groups and religious communities rather than taking on a highly visible political role.

Kim Hye-kyung’s low-profile fashion approach could have a subtle but meaningful impact on Korean fashion industry. Here’s how:

• Boost for Local Designers: If she continues to wear South Korean brands, it could elevate domestic designers who focus on classic, tailored styles.
• Contrast to K-Fashion Trends: South Korea’s fashion scene is known for bold, experimental designs—her reserved aesthetic may create a niche for timeless, elegant fashion.
• Potential Market Shift: If her style gains traction, brands may adjust their collections to cater to a growing demand for sophisticated simplicity.